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Apoorva Gowda © 2026

Symplifi

Designed a smartwatch-first symptom tracking experience to help people with POTS log symptoms easily and understand patterns during low-energy moments.

Role

Shadow Product
Design Lead

Shadow Product Design Lead

Team

1 Product Design Lead
1 Shadow Product
Design Lead
4 Product Designers

1 Product Design Lead
1 Shadow Product Design Lead
4 Product Designers

Timeline

Jan 2024–Mar 2024
(10 weeks)

Jan 2024–Mar 2024 (10 weeks)

Deliverables

Smartwatch Prototype
Mobile Prototype
Branding & Design System

Context

Symplifi is a symptom-tracking product designed for people living with Postural Orthostatic Tachycardia Syndrome (POTS), a chronic condition characterized by unpredictable and fluctuating symptoms. Because there is no formal cure, symptom tracking is one of the primary ways patients identify patterns, understand triggers, and communicate with healthcare providers.

However, symptom tracking often happens during low-energy moments such as fatigue or brain fog, when long forms, dense data, or rigid workflows are difficult to use. Our goal was to design a system that makes symptom tracking feel manageable rather than overwhelming, across smartwatch and mobile platforms.

My Role

As the Shadow Product Design Lead, I supported the Product Design Lead by participating in client meetings, facilitating design discussions, and creating research and usability testing materials. I also contributed hands-on across ideation, UI exploration, branding, and prototyping, helping shape both the smartwatch and mobile experiences.

Problem

People living with POTS often experience sudden symptom flare-ups, making it difficult to log data or understand patterns, especially when existing tools require long, high-effort interactions.

Current symptom-tracking tools often:

  • Require high effort during low-energy moments

  • Present dense or overly clinical data

  • Make it difficult to compare symptoms over time

  • Focus on recording data without helping users interpret it

Together, this led to a single core issue:

Core Issue

Users lacked a simple, low-effort way to log symptoms and meaningfully understand their health data across devices.

Research

Due to recruitment and time limitations, we were unable to interview individuals living with POTS directly. To mitigate this, we relied on:

  • Existing research conducted by the product founder

  • Secondary research on POTS and chronic illness management

  • Competitive analysis of symptom-tracking tools

Our research focused on understanding:

  • When symptom tracking typically occurs

  • What makes logging feel manageable versus exhausting

  • How smartwatch and mobile experiences could complement one another

From research, several insights were identified:

Logging must be quick and easy

Fatigue and brain fog make long or complex interactions difficult to complete.

Familiar patterns reduce friction

Users felt more confident when designs followed native Apple Watch behaviors.

Data needs context to be useful

Logs alone are not helpful without the ability to compare attributes or interpret results.

Visual tone affects motivation

User interfaces that are overly clinical felt discouraging and emotionally heavy.

Ideation

We began ideation with sketches and low- to mid-fidelity wireframes across smartwatch and mobile, focusing on how symptom tracking could feel lighter, faster, and less cognitively demanding.

Rather than designing every possible screen upfront, we focused on:

  • Core smartwatch logging interactions

  • How mobile could support reflection and pattern-finding

  • Establishing a calm, approachable visual language

Smartwatch Lo-fi Wireframes

Biometrics

Water Intake

Water

Daily Workout

Workout

Pre-logged

Mood Picker

Mood

Urination

Smartwatch Mid-fi Wireframes

Biometrics

Water Intake

Water

Mood Picker

Mood

Urination

Daily Workout

Workout

Pre-logged

Mobile Lo-fi Wireframes

Home

Calendar

Data

Mobile Mid-fi Wireframes

Home

Calendar

Data

Usability Testing

We conducted task-based usability testing with 17 participants familiar with smartwatches or managing health data. Participants interacted with both the smartwatch and mobile prototypes while we observed navigation behavior, hesitation, and confidence, followed by structured questions on usability, task clarity, visual design, and overall experience.

Smartwatch tasks included: logging symptoms such as muscle pain, water intake, meals, workouts, mood, medications, and urination.

Mobile tasks focused on: interpreting health information, reviewing past logs, and creating comparison graphs to identify patterns.

Insights from usability testing directly informed interaction patterns, visual hierarchy, and error prevention in the final high-fidelity designs.

Designs

Smartwatch — Supporting quick, low-energy logging

Smartwatch — Supporting quick, low-energy logging

Most existing smartwatch solutions rely on text-heavy flows that are difficult to complete during symptom flare-ups. The smartwatch experience was designed to minimize effort and reduce mistakes.

Decision #1: Make logging visual and tap-based

Visual, tap-based inputs replaced text fields, such as pressing a water bottle icon instead of typing quantities or selecting areas on a body map instead of naming symptoms. Testing showed these inputs significantly reduced effort and hesitation.

Biometrics

Water Intake

Water

Mood Picker

Mood

Urination

Decision #2: Lean into native Apple Watch interactions

Digital crown scrolling and swipe gestures matched platform conventions. Usability testing participants described these interactions as intuitive and easy to learn.

Swipe up/down or use digital crown to scroll through pages

Swipe up/down or use digital crown to scroll through pages

Decision #3: Prevent mistakes with recap screens

Testing showed that users wanted reassurance before submitting logs, particularly when fatigued. As a result, the former pre-logged attributes screen was redesigned into a recap screen, allowing users to quickly review and confirm their entries before submission.

Done button allows user to review log at any point

Review and confirm logs to prevent mistakes before submission.

Done button allows user to review log at any point

Review and confirm logs to prevent mistakes before submission.

Mobile — Turning logs into insight

While the smartwatch focused on quick input, the mobile experience was designed to help users understand patterns over time.

Decision #4: Separate logging from reflection

Logging happens on the watch; reviewing and interpreting data happens on mobile. Testing confirmed this separation felt natural and reduced cognitive load.

Home

Calendar

Decision #5: Enable user-configured graphs

Users can choose which attributes to compare, such as activity versus fatigue. This supported deeper reflection without overwhelming users with complex analytics.

Data

Data

Add Graph

Add Graph

Design System

To ensure consistency across devices, we created a shared design system aligning typography, color, components, and interaction patterns across smartwatch and mobile. This ensured Symplifi felt like one cohesive product, not disconnected experiences.

Reflection

This project strengthened my ability to:

Design for accessibility and contexts where users may have low-energy.

Design for small screens with clear hierarchy and priorities

Iterate on designs meaningfully based on usability feedback

Final Prototype

to navigate prototype

R

to restart

Interact with the smartwatch prototype!

Interact with the mobile prototype!

Open the prototypes in a new tab if you prefer more space!

Thanks for scrolling this far :)

I’m always happy to chat about design, ideas, or opportunities!

Apoorva Gowda © 2026

Thanks for scrolling this far :)

I’m always happy to chat about design, ideas, or opportunities!

Apoorva Gowda © 2026